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June 07, 2008

How To Win the New Yorker Cartoon Caption Contest

Patrick House in Slate:

Screenhunter_01_jun_07_1023Today I can finally update my résumé to include "Writer, The New Yorker." Yes, I won The New Yorker Cartoon Caption Contest, and I'm going to tell you how I did it. These observations have been culled from months of research and are guaranteed to help you win, too. (Note from Slate's lawyers: Observations not guaranteed to help you win.)

Most people who look at the winners of the caption contest say, "I could've done better than that." You're right. You could have. But that doesn't mean you could've won the caption contest—it just means you could've done better. And if your goal is not to win the caption contest, why bother entering? There is one mantra to take from this article, worth its own line break:

You are not trying to submit the funniest caption; you are trying to win The New Yorker's caption contest.

Humor and victory are different matters entirely. To understand what makes the perfect caption, you must start with the readership. Paging through The New Yorker is a lonesome withdrawal, not a group activity. The reader is isolated and introspective, probably on the train commuting to work. He suffers from urban ennui. He does not make eye contact. Laughing out loud is, in this context, an unseemly act sure to draw unwanted attention. To avoid this, your caption should elicit, at best, a mild chuckle. The first filter for your caption should be: Is it too funny? Will it make anyone laugh out loud? If so, throw it out and work on a less funny one.

More here.  Try to think of a caption for the cartoon above. To see House's winning caption, highlight the text of this sentence: ["O.K. I'm at the window. To the right? Your right or my right?"]

Posted by Abbas Raza at 04:27 AM | Permalink

Comments

I am a New Yorker cartoonist, and have done this for over twenty years. I don't agree with you entirely. My cartoons are rarely laugh out loud, because that's the kind of humor I make. That's what I like and find meaningful. Some of my colleagues do great cartoons that ARE laugh-out-loud. What is so wonderful about the New Yorker cartoon is that it is a varied medium. There are many ways to be funny.

Posted by: Liza | Jun 13, 2008 8:01:41 PM

Liza, Patrick was joking.

Posted by: Steven Augustine | Jun 14, 2008 12:34:03 PM

How would I know? It was too subtle for even me. Some people have a real problem with The New Yorker-glad to know it was a joke. Always trying to look out for my beloved cartoon form.

Posted by: Liza | Jun 15, 2008 11:11:19 AM

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